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Badass Women at Any Age

Aug 4, 2020

At 28 years old, Jacynth Bassett is a true ageism-fighting trailblazer. Jacynth is the founder of the movement Ageism is Never In Style, as well as the founder of, the first age-inclusive online independent fashion boutique. Jacynth shares her inspiring story of deciding she needed to become a pioneer in the movement after seeing women like her mum treated poorly in the fashion industry due to their age. Jacynth also talks about what needs to happen so we accept people of all ages in our society, and the cost of what happens if we don’t. She also discusses a few beautiful fashion trends that can have women of any age, shape, or size feeling and looking their best. 


What You Will Hear in This Episode:

  • Ways that gendered ageism shows up in our society, both in an overt way, and in ways we may not even notice.
  • Why Jacynth decided she wanted to shift her path from law to becoming an advocate for women everywhere in the fashion industry.
  • Some of the not so great trends in fashion that keep women from feeling okay about their age, and what we can do about it moving forward.
  • How Jacynth grew the-Bias-cut to now include 34 labels with a mission to raise awareness and inspire women of all ages.
  • Why it’s important to have intergenerational relationships so we can learn from each other and grow from our different perspectives.
  • If you feel like you are never at the right age, you aren’t alone.
  • How to pick looks that are fresh and contemporary rather than just having to jump on trends.
  • A few great practical tips for cycling in colors and accessories to look both stylish and age-appropriate.
  • The purpose behind the Advocates for Aging movement, so we can all find ways to connect and work together.



  • “We definitely have designers now interested in what we are doing.” — Jacynth
  • “You have to have everyone involved to make a change, it can’t just be the people who are directly affected by it.” — Jacynth
  • “If you like what you are wearing, that will shine through.” — Jacynth
  • “It’s the unity that will make a big difference.” — Jacynth



Advocates for Aging

Ageism is Never In Style 

Age March